The Psychology of Color in Social

It also works with video stories to

differentiate your content from your petitors’ and influence your audience’s emotions. Videos BE SURE TO CHECK OUT Color Psychology in Social Video That’s why McDonald’s is red, Facebook is blue, and most modern movies are. ..orange and tan. Storytelling for 2019 source 3) Give them a hero Guess what’s more boring than talking too much? right.

 

 This is talking about yourself

To win the consumer loyalty war with your video story, give your audience a hero to relate to . And it’s not you Panama Email List r business, it’s someone behind it: you, your employees, or – perfect choice – your customers. This is a great example. Why do you

think millions of young

  • people are so obsessed with Twilight,
  • even though it’s artistically useless?
  • (Sorry, fans, I’m basing this off of IMDb and Rotten Tomatoes ratings).

 Bella Swan is the answer

The audience resonates with her, connecting themselves to th Black Ops Cold War for PC e character’s qualities: courage, hope, independence, acceptance. Not only that, we are all familiar with the problems of a young adult in school . Storytelling for 2019 This is why Marty McFly is the hero of Back to the Future , not the Doctor.

 

 How many people do you know

who are familiar with the physics behind time travel? I bet there are far fewer of them than teenagers who enjoy music, video games, and trying to solve (or escape) everyday problems. A classic example in marketing is Nike. Their videos aren’t about selling Snickers bars, they’re about telling stories about real people .

 

 Those who are willing to

change their lives, those who don’t stop and “just do it”, those who dream and win. They are heroes. Sujan Patel, owner of Right Inbox and co-founder of Mailshake , points this out in his article. Sujan Patel Owner of Right Inbox sujanpatel Almost everything Nike does has a backstory, and their website has plenty of it.

 

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