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with Facebook ads.5 bold video storytelling rules to win in 2019 8 minutes to read Rules of Storytelling in 2019 Guest Author Guest author Well, you’ve heard the bad news. Our short attention spans make it nearly impossible for marketers to capture consumers’ attention. However, good news is on the way.
Attention spans are constantly changing
So our secret to engagement is to bine stimulating visuals with an engaging narrati Kiribati Email Listve. What does it have to do with marketing? In 2019, consumers are more likely to watch a 2-minute video than read 2,000 words of text to make a purchase decision. Not only that, 64% said videos make them more likely to buy.
It was also a huge amount of work
, even before it became a hit, requiring most of the day to be worke Black Ops Cold War d on to plete the task. For all content creators out there – you have to bring your strengths and be prepared to really put in the work and make something worth selling. QUOTE THIS ON TWITTER Local Adventurer posts their daily schedule while creating content for YouTube videos .
What does this mean for marketers ?
A new wave of video storytelling growth, and a new, even bloodier battle in the never-ending war for customer loyalty. How to Tell a Story in a 15-Second Video cover How to tell a story in 15 seconds of video We know that storytelling is essential to an effective marketing strategy.
We know how to use it in short
15 second videos. We know most of the tricks to make your brand videos stand out. but. To win a war, not just a battle, we need to bite the bullet harder. What about some additional, bolder video storytelling rules to impress your emotionally intelligent yet oversaturated consumers? Storytelling for 2019 Here are five.
Taking into account the above
(attention span, content impact, information overload), the principle of “show rather than tell” es into play in 2019 like never before. Couple that with the fact that more than half of video content is viewed on mobile devices with the sound turned off, and you’ve got it. You don’t need words to tell your video story to consumers.
