When link building is implemented correctly, it can offer additional or complementary information to a user while browsing a website, thus improving their experience.
In this sense, not only external links are interesting, but also internal links . We have not yet told you about them, but these types of links europe cell phone number list are those that we ourselves include in our website, redirecting the user to another site within our own page.
In addition to being interesting from an SEO perspective, they help improve the user experience within our website, as they help them move around it more easily, thus reducing the bounce rate . That is why, within the framework of a content marketing strategy, it is also interesting to implement internal links.
Something that can help you create an internal linking strategy on your page is to implement a content topic cluster . We encourage you to click on the link to learn more about this technique.
In fact, we have just implemented an guide to optimizing a site internal link, since clicking on this link will redirect you to another page on our website.
How to implement an effective link building strategy
Have we convinced you of the importance of link building in your SEO strategy? If the answer is yes, this section will be very useful for you. Here we tell you about the different actions you can put into practice to implement this technique. It’s not ukraine business directory about choosing just one, but combining them all to increase your chances of success.
Do a backlink audit
This is the first step we recommend you take if you want to start with this strategy. A backlink audit is an analysis of all the links that point to your website. It will help you identify which ones are good and which ones are bad in order to draw up an appropriate strategy.
To do this you must use some kind of SEO tool. We will talk about the most interesting ones later, but in general most of them have a backlinks section where you can get very valuable information for the audit.
Create and share quality content
This is one of the most organic ways to get inbound links to your website. If you create valuable content on your site, you will naturally attract other sites and increase the chances of them linking to your content.
However, the perhaps most negative part is that the effects of this action are seen in the medium-long term . Despite this, it is worthwhile and is, in fact, one of the most important actions (if not the most important) in this strategy…
Take advantage of your contacts
A more direct and faster way to get inbound links to your website is to talk to the people in charge, managers or creators of the websites you are interested in appearing on and ask them to talk about your project by mentioning your page. For example, it is very common for brands to resort to online media to implement this action.
Sometimes this collaboration may require payment from you, but this is not always the case. Something that also often happens is that you also mention them on your website in return.
In this sense, it is often very useful Get mentions to take advantage of contacts you have in a certain sector to get them to mention you. But always remember that it is important for them to be authoritative websites.
Write guest posts
Do you know what guest blogging is? It consists of writing articles as a guest on a third party’s blog. It is very interesting within a link building strategy because it gives you the freedom to write what you want and create links.