Changing Perspectives Is Worth 80% of Success – SMarketing

Learn why you should change your perspective. There is no variety in strategy without variety in the way individuals see the world. Want to change your perspective?

Fernando Coimbra Lopes
Apr 20, 2012
ostrichLet’s face it, there is no variety in strategy without variety in how individuals view the world.

In difficult times, entrepreneurs have two options. Either they bury their heads in the sand and wait for the storm to pass (if it ever does), or they use the maxim: “the best way to predict the future is to invent it” .

As a business owner or entrepreneur

ask yourself a question: do you Indonesia Mobile Number List look at the world differently, or do you have a point of view that is aligned with industry norms ?

We must learn to unleash our own imagination before we can unleash our imagination for the marketing and sales of our company, and then we have to become salespeople from a new perspective within the organization.

We can have the best Digital Marketing tools , CRM etc. and all the money in the world, in the end the question is: can we train the art of seeing beyond the familiar and reaching the truly new?

Phone Number List

In this quote, the author argues that it is not

the tools that distinguish industrial Belarus Phone Number List revolutionaries, nor the technology they use, nor the processes, nor the facilities. It is their ability to escape the strangling grip of the familiar, of the established, to step out of their comfort zone. It is the true change of perspective .

CFOvsCEO

History shows us that a new way of seeing is more valuable than mere intellectual capacity. Revolutions in art such as Impressionism, Cubism, Surrealism and Postmodernism were based on new concepts of reality. It was neither linen, nor pigments, nor brushes that changed the way artists perceived the world.

The Googles and Facebooks of this world, that terrace on the corner that is always full next to the other empty ones, used everything that already existed at anyone’s disposal to add a new PERSPECTIVE.

The bottom line is that in business (as in life) you have two choices. Either you are a follower (and go where the herd goes), or you look at things with your own eyes and follow your own path. You can create a website because your competitors did it, or because you see a clear purpose for it.

Surely there must be something that each of us can show the way to. In the business world, this is Thinking SMarketing .

 

Leave a comment

Your email address will not be published. Required fields are marked *