YouTube trending tags
3. Use both specific and broad tags
To help users find your videos, use both specific and broad tags. For example, if you’re a real estate agent in Los Angeles, some of your specific tags could be “Los Angeles real estate” or “LA homes for sale.” Some of your broader tags could be “real estate” or “apartments for sale.”
Remember, YouTube is a search engine, so treat your tags like you would keywords for Google. The more relevant and specific your tags are, the easier it will be for YouTube to match your video with user searches.
4. Don’t forget synonyms
Using synonyms is a great way to broaden the reach of your YouTube tags. For example, if you’re a travel vlogger, some of your tags could be “travel,” “vacation,” or “trip.” It’s always smart special database to consider how people (not just algorithms) might be searching for your content.
5. Use competitor videos as inspiration
Checking out how your competitors are tagging their YouTube videos can give you some great ideas. After all, if they’re ranking high for certain keywords, it’s likely because those keywords are working well.
To see what tags a YouTube video has, open the video page on Google Chrome or Firefox. Then, right-click on the page and click View Source. Hit Control + F, then search for the word “keywords” in the source code to see the tags.
YouTube tags – view source
As you’re looking at competitor what is sales management? skills, roles, and recommendations for a sales manager videos, also take note of their titles and descriptions. These can give you some great ideas for how to title and describe your own videos to help them rank.
Getting started with YouTube tags
YouTube tags are just one component of a successful YouTube marketing strategy. YouTube is constantly evolving, which means there are always new opportunities for marketers. Now that you know all about YouTube tags, check out our complete guide on YouTube marketing to learn other strategies that will boost your brand’s YouTube presence.
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