If you want to define a brand strategy within your company, it is time to consider building a brandbook It can be simple and include the basic functions of your brand, or you can be more detailed and include corporate identity lines or other technical and communication aspects.The brandbook or corporate identity manual is the guide that companies have to briefly define all the components (visual and written) that help build and maintain said identity.In addition to promoting market recognition, it also helps clarify the public’s perception of your brand.
With a good brandbook
Companies can have a series of pre-established Poland Phone Number Data guidelines that allow them to show their staff the value of their brand. In short, it is the first step to carry out good management…This time we bring you a post dedicated to everything related to the creation of the corporate manual for your business or company… Stay with us to learn a little more about the brandbook!Do you know what a brandbook is?
The brandbook or corporate identity manual is the summary of the fundamental elements of your brand, which begin with your company’s mission and include image (colors, fonts, etc.), purpose and the values that represent your brand … it is actually the identity.
The brandbook is the tool you should use to manage
Your brand and achieve the construction of a coherent Albania Phone Number List identity where you must maintain a series of unified patterns that range from elements such as visual identity and the corporate values themselves.All brands, whether large corporations or small businesses, have their brandbook defined with the intention that their employees, customers and the general public have a clear perception of what the company represents.Elements of a brandbookThe fundamental elements that a good brandbook must have are the following:Name of the brand, company or business.
