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Of course the magnitude of this success. Depends on who you collaborate with, because different people have a different position in the industry and have more or less fans. Influencer marketing is a form of marketing where influencers play the most important role. When running their blog or vlog, they can put really different information in their articles or videos – depending on what industry they deal with, unless they partially inform about everything. For many companies, influencers are the perfect intermediaries between the brand and customers.

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They inspire the trust of their fans. Who are more likely to reach for Influencers – why are they so popular? It is difficult to explain precisely the. Phenomenon of the popularity of influencers and the influence they have on a large group of people. However, it is worth remembering that their strength is, among other things, constant contact with fans. Thanks to the fact that they often upload new content, they seem closer to the fans – and therefore it is easier to like them. An important role is also played by other factors – described by Robert Malaysia Phone Number List Cialdini, a professor of psychology at Arizona State University, dealing with social psychology, including, above all, the phenomenon of influencing people. The important issues, according to.

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Robert Cialdini are as follows social proof of rightness. We are more willing to make decisions, for example, regarding the purchase of a product when we find positive opinions about it. – the rule of liking and liking – when we are unable to make. Decisions on our own, we are happy to support ourselves with the opinion of the person we like. It is worth knowing that we like not only people we know directly, but we also have favorite actors, singers, athletes and so on. – authority – at every stage of life we ​​have some authority. In the earliest period, we are guided by the opinions of our parents, but later we look for other patterns. Influencers fit this trend perfectly. They USA B2B List are recognized as specialists in a certain field, or as specific representatives of a generation.