Is TikTok profitable?
If companies like Nike, Adidas, and Amazon are investing millions in TikTok ads today, then it means they have something very good to offer.
TikTok is a particularly effective means of promoting an eshop.
Just consider that 67% of TikTok users say the platform inspired them to make a purchase, even if they didn’t intend to buy anything. In fact, 74% of users decided to learn more about a brand after watching a TikTok video ad, while 66% say country email list TikTok helped them decide what to buy.
For example, the hashtag #TikTokMadeMeBuyIt is one of the most popular on the platform, with over 11 billion views, and is used by consumers looking for new products and businesses looking for a way to advertise.
It is obvious that if you do not already have an active presence on TikTok, you should hurry up and start a business account.
Knowing how effective and efficient TikTok selection of suitable display elements is, it’s time to dedicate time, study, and organization to producing attractive content, which will help you capture the attention of potential customers of your eshop and build an interactive relationship with them.
#1 – Funny content exclusively for TikTok
A mistake that many brands make is using the same content on all social media.
Each social media platform is different and therefore needs different content.
Create smart, funny, and original content that you will use exclusively on TikTok.
Users on TikTok choose it primarily to be entertained, and funny and entertaining videos are always more popular.
#2 – Follow the trends
A quick and highly effective way to “attract” people to your eshop is to use TikTok trends.
See what is piqueing users’ interest and try to create corresponding content.
This way you will be able to climb quickly and directly on TikTok and appear on more screens.
Of course, the most prudent and sensible thing b2b sale lead is to choose which trends you will follow. If something seems completely foreign to the philosophy and products of your eshop, then the best thing to do is to avoid it, as it may work the other way around.
#3 – Aim to go viral
The word viral is definitely misunderstood, especially when it comes to content that is uploaded to social media .
It’s certainly difficult to go viral on TikTok, but it’s not impossible.
The more attractive, authentic and original your content is, the more likely it is to attract the massive interest of other users.
There are examples of e-shops that managed – by uploading a funny video of a cat trying out their products – to quickly go viral, multiplying their sales!
So nothing is impossible, as long as you are creative, funny, and not afraid to “crease” your brand’s image.